A beginner’s guide to using adsense

Edgar Boutaric is an experienced blogger and is noted for his effective strategies for a successful blogsite. Here's what he's got to say about how to make your own site to the top!

I have always been impressed by those that could earn thousands of dollars through adsense. To be honest time and again I have struggled to increase my adsense earnings but to no avail. I have adopted all kind of strategies in order to increase traffic to my site but my earnings seem to remain low. Then I figured out that traffic was only one part of the equation. Your adsense placements also matters a lot in your earnings.


There is a common misconception that adsense earnings are related solely to the amount of traffic that you get. But this is not the truth. You can have a lot of traffic without anyone clicking on your ads because they are placed in some awkward position. What I want to say is that the placement of the ads on the website also matters a lot just as the amount of traffic that you get. Good ads placements will ultimately lead to a higher click-through rate (CTR) thus improve your adsense earnings. Now you might be asking how to do this? Hereafter you will find three tips that can help you to improve your earnings


First of all you will have to choose the best ad placement on your site. For instance some people prefer to put their ads just above the main content and below the top navigation bar. This means that your ads will be approximately in the centre of the page. This is also the placement that is advised by Google. Other people prefer to place their ads just below the main content. In this way it will appear as if the ads are an extension of the main article.


Google adsense provide a wide variety of ads and it is up to you to choose the one that suits your site. For instance a Skyscraper can do well in the right sidebar of your blogs and can significantly improve your CTR. Skyscraper can do well in the right sidebar of your blogs and can significantly improve your CTR. You should not be afraid to test and implement new things in order to find out what work best for your site.


It is also important that you implement a proper tracking system on your site. This will indeed help to find out the most efficient ads placements on your site. Adsense provide a powerful tracking system in the form of channels that can be really helpful if you want to improve your earnings. Each time you make a change on the ads placements try to keep a record to find out if it makes any difference on your CTR.


Adsense is indeed a great way to earn money on the Internet. I for one can say that all the adsense gurus are right. There is real money in it. But you should not rely only on traffic to increase your earnings. It is also important that you work on your ads placements in order to increase your CTR.



Do you know that there adsense-ready themes that are available for blogs? They are all optimized for maximum earning. Visit our site at www.blogmarketingtools.com to find out more.